La Marzocco Korea brings a pop-up store inside the high-end Galleria department store

juillet 12, 2022 in International, Korea

The Galleria is located in the most extravagant area in Seoul, Korea and is considered the most luxurious department store in Korea. Our team in Korea created a pop-up store in the center of the renowned department store. 

On this occasion, this marks a public statement in the Korean market to consumers acknowledging La Marzocco as a prestigious brand. La Marzocco is being presented to customers alongside Chanel, Dior, Fendi, Goyard, Hermes, Bvlgari, Cartier, Chaumet, Graff, Tiffany&Co, and Van Cleef & Arpels on the ground floor.

Ending this weekend, the pop-up store runs from June 27 to July 17; it’s located inside the Galleria East 1F Luxury Boutique. This is the first time in history that an espresso machine manufacturer could create a pop-up store in the space. It features a selection of custom GS3 machines, a variety of Linea Minis, and the GB5, focusing on bringing Italian craftsmanship and the iconic La Marzocco brand to a larger consumer market. 

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